Expert coach?

Let's change the world together.

IBA helps expert coaches grow their wealth and wellness by spreading wealth and wellness.

The Information Business industry is made of experts helping real people achieve meaningful growth.

Our industry is poised to grow from $15.2B per year to $50B per year over the next decade.

The greatest opportunity for expert coaches lies in the areas of small business growth, personal finance, health and wellness, and personal relationships.

These areas of life are core to purpose, satisfaction, joy, and meaning, and are likely to become even more important as technology and society evolve rapidly.

Read the IBA Thesis

Information Business owners grow wealth and wellness by spreading wealth and wellness.

"It's a big vision. We're building the Harvard MBA for Information Business entrepreneurs, but instead of graduating with $100K in debt, we're building infrastructure and expertise to empower our Information Business owners to graduate with $100K in monthly revenue, earned by making a profoundly positive impact in their clients' lives."

Steve Pieper, IBA Founder

Impact.

Creating profound growth in the most important areas of life.

Integrity.

Providing more and more evidence over time that our products and processes produce results.

Profit.

Growing wealth and wellness by spreading wealth and wellness.

The mission at IBA is to spread wealth and wellness through Information Business excellence.

The Information Business industry is all about experts helping real people achieve profound and meaningful change in the most important areas of life.

It's a $15.2B industry today, and it will more than triple to $50B+ over the next decade.

At IBA, our mission is to help experts build highly profitable businesses that help real people achieve night-and-day transformations in these key areas of life:

Health & wellness
Small Business growth
Personal finance
Relationships & connection

We're taking everything we’ve learned over the last 20 years (working with over 800 businesses in 75 industries, and helping to drive $1B in revenue)...

and applying it toward helping expert coaches build highly profitable businesses that lead their clients to profound personal and professional growth.

We believe the Information Business is the most empowering industry in the solar system, and we believe there's no worthier cause to serve.

20+ years of experience

800+ businesses helped

Over $1B in revenue created

"Steve's process booked $54MM for us in a little over seven months"

Jake S., PhD, Vice President & Chief Technologist

"Best growth coach I've seen. Actually knows how to drive results, and that's really rare."

Trend D., #254 on the Inc 5000 list

"Steve thinks different. He found & fixed problems we didn't know we had."

Gregory S., Venture Capital, self-made billionaire

"I flew five of my key project leads across the country to talk to Steve."

Steve J., Director of Advanced Systems

"Steve's vision and leadership landed more than $112M in tech development contracts."

Patrick E., PhD, Chief Technologist

"Completely rebuilt our curriculum and processes to focus on client success."

Trish M., Director of Operations

"Came in and basically wrote the proposal that won a $955,000 deal for us."

Brian S., VP and Head of Product Strategy

"A real subject matter expert and a great guy. Write down whatever he says so you don't forget!"

James D., Aerospace Consulting

"Huge difference! Steve helped us 5x our lead flow on the SAME ad spend in just 3 weeks!"

Fabi P., Brand Strategist

"Steve drops knowledge bombs left and right. Really awesome."

Kevin S., Digital Marketing Agency Owner

"Helped me master a really powerful process that quickly turned into six figure results!"

Mark L., Entrepreneur and Consultant

"Steve's leadership turned a neglected project into a $32M success in 18 months."

John G., PhD., Principal Engineer

Excellence

Is the deliberate and daily process by which Information Business Entrepreneurs become the top 1% in their field.

"This testing process saved us $500,000 in customer acquisition costs in the first month alone."

Rishi S., Founder and Chief Marketing Officer

"It was a rocket ride. Steve helped us get from $0 to $400,000 per month in just six months."

Britt & Laurie-Anne, Co-founders

"Steve's approach is very thorough. He helped us get to $649,000 in our first year."

Valerie & J.M., Authors and Coaches

"We loved Steve's instruction. Always helpful, honest, knowledgeable, and kind."

Claire D., Digital Marketing Professional

"I've done this work for years but I learned a ton and really improved my clients' results right away."

Brenna J., Marketing and Brand Strategist

"Really helpful insights and I actually had fun running all the tests. Our results were obviously off the charts."

Jonathan G., Game Design and Marketing

"I made $94,000 last month! I'm already referring all of my subscribers to Steve!"

Alana T., Bestselling Author and Coach

"I went from selling a couple of books a day to selling enough to quit my day job."

Kelly O., University Professor and Bestselling Author

"This stuff just works. I mean, it WORKS!"

Jeanne A., Author and Women's Health Coach

"Steve is a legit CRO expert and an outstanding coach and teacher."

Kim B., Seven-Figure Entrepreneur

"Exceptional mentorship. 100% the real deal. Helped us reach $543,000 in our first year!"

Tiffany M., Startup Founder

"Steve is true expert, amazing speaker and instructor, ultimate credibility."

Jase S., Entrepreneur and Bestselling Author

Impact:

Information Business Entrepreneurs drive a profound, positive transformation in our customers' lives.

"I've been learning from Steve since our F-16 days together. He's an outstanding mentor & entrepreneur."

Jeremy G., Chief Product Officer

"I've been really impressed with everything I've seen so far. I've already referred several of my friends."

LT, Million-Selling Author

"Steve is true expert, amazing speaker and instructor, ultimate credibility."

Jase S., Entrepreneur and Bestselling Author

"Steve is THE book marketing expert. We love working with him."

Erin A., Bestselling Author, Entrepreneur, Startup Co-founder

"Steve made an enormous positive impact on our business."

Jess J., Bestselling Author and Startup Founder

"OMG, I'm on track for seven figures this year!"

Diana O., USA Today Bestselling Novelist

"Changed our lives. My children will grow up in an amazing home and environment thanks to Steve!"

Katie C., Million-selling Author

"I made $624,000 last year and I'm about to reach the $1M milestone, all thanks to Steve's program."

Naomi R., Million-selling Author

"Helped me sell over $311,000 in my first year. It was the best business decision I've ever made."

Gordon C., Bestselling Author

Integrity:

Documented evidence that Information Business Entrepreneurs' products and processes produce the customer outcomes we claim.

"I now have control over my career, and we retired my husband last year!"

Lydis S., Million-selling Author and Entrepreneur

"I sold 115,728 copies of my books last year by following the AMMO process."

AJ V., Million-selling Author

"I'm now selling 800 copies per day. The results have been incredible."

Othniel D., Educator, Entrepreneur, and Author

"He flew out over Thanksgiving to turn wrenches with us on the aircraft carrier when we got behind."

Jason G., Program Manager

"One of the legends in the F-16, and he also kept the F-35 program bed-down on track."

Micah F., Brigadier General, USAF

"Steve took an overlooked idea, proved it worked, and turned it into a billion-dollar technology."

Bill N., Vice President and General Manager

"Things are going really well for me. I've made a lot more money following Steve's process."

Rachel H., Million-selling Author

"Steve has so much experience, and the calls with him have been outstanding."

Kay C., Million-selling Author

"Really impressive. I've already referred all my friends to Steve!"

Pamela K., Million-selling Author

Expert coach?

Let's change the world together.

IBA helps expert coaches grow their wealth and wellness by spreading wealth and wellness.

The Information Business industry is made of experts helping real people achieve meaningful growth.

Information Business owners grow wealth and wellness by spreading wealth and wellness.

Impact.

Integrity.

Profit.

The mission at IBA is to spread wealth and wellness through Information Business excellence.

20+ years of experience

800+ businesses helped

Over $1B in revenue created

"Steve's process booked $54MM for us in a little over seven months"

"Best growth coach I've seen. Actually knows how to drive results, and that's really rare."

"Steve thinks different. He found & fixed problems we didn't know we had."

"I flew five of my key project leads across the country to talk to Steve."

"Steve's vision and leadership landed more than $112M in tech development contracts."

"Completely rebuilt our curriculum and processes to focus on client success."

"Came in and basically wrote the proposal that won a $955,000 deal for us."

"A real subject matter expert and a great guy. Write down whatever he says so you don't forget!"

"Huge difference! Steve helped us 5x our lead flow on the SAME ad spend in just 3 weeks!"

"Steve drops knowledge bombs left and right. Really awesome."

"Helped me master a really powerful process that quickly turned into six figure results!"

"Steve's leadership turned a neglected project into a $32M success in 18 months."

Excellence

Is the deliberate and daily process by which Information Business Entrepreneurs become the top 1% in their field.

"This testing process saved us $500,000 in customer acquisition costs in the first month alone."

"It was a rocket ride. Steve helped us get from $0 to $400,000 per month in just six months."

"Steve's approach is very thorough. He helped us get to $649,000 in our first year."

"We loved Steve's instruction. Always helpful, honest, knowledgeable, and kind."

"I've done this work for years but I learned a ton and really improved my clients' results right away."

"Really helpful insights and I actually had fun running all the tests. Our results were obviously off the charts."

"I made $94,000 last month! I'm already referring all of my subscribers to Steve!"

"I went from selling a couple of books a day to selling enough to quit my day job."

"This stuff just works. I mean, it WORKS!"

"Steve is a legit CRO expert and an outstanding coach and teacher."

"Exceptional mentorship. 100% the real deal. Helped us reach $543,000 in our first year!"

"Steve is true expert, amazing speaker and instructor, ultimate credibility."

Impact:

Information Business Entrepreneurs drive a profound, positive transformation in our customers' lives.

"I've been learning from Steve since our F-16 days together. He's an outstanding mentor & entrepreneur."

"I've been really impressed with everything I've seen so far. I've already referred several of my friends."

"Steve is true expert, amazing speaker and instructor, ultimate credibility."

"Steve is THE book marketing expert. We love working with him."

"Steve made an enormous positive impact on our business."

"OMG, I'm on track for seven figures this year!"

"Changed our lives. My children will grow up in an amazing home and environment thanks to Steve!"

"I made $624,000 last year and I'm about to reach the $1M milestone, all thanks to Steve's program."

"Helped me sell over $311,000 in my first year. It was the best business decision I've ever made."

Integrity:

Documented evidence that Information Business Entrepreneurs' products and processes produce the customer outcomes we claim.

"I now have control over my career, and we retired my husband last year!"

"I sold 115,728 copies of my books last year by following the AMMO process."

"I'm now selling 800 copies per day. The results have been incredible."

"He flew out over Thanksgiving to turn wrenches with us on the aircraft carrier when we got behind."

"One of the legends in the F-16, and he also kept the F-35 program bed-down on track."

"Steve took an overlooked idea, proved it worked, and turned it into a billion-dollar technology."

"Things are going really well for me. I've made a lot more money following Steve's process."

"Steve has so much experience, and the calls with him have been outstanding."

"Really impressive. I've already referred all my friends to Steve!"

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